The Qliktag Platform helps MindSphere users address challenges related to complying with changing regulations on consumer transparency and labelling, delivering product content to consumers digitally in multiple languages, and the growing need for product tracking and traceability to regulate product safety, battle counterfeiting and illicit trade. It maintains information about a product’s components, individual ingredients, nutrition, consumer safety data or supply chain trace route.
Fast Moving Consumer Goods, Pharmaceuticals and other categories of consumer products require hierarchical, structured, often complex data models governed by global standards to integrate seamlessly with business systems and consumer driven applications. The Qliktag Platform can model these product information structures and provides the flexibility to integrate with external systems and applications.
Qliktag Software Inc. is an innovator of software solutions that bridge the gap between brands and buyers in the new information driven retail landscape fostering trust, transparency and traceability for consumer products. The Qliktag Platform, an IoT platform for enabling Smart Products, is a unique application that can generate digital instances of items that enable products to maintain information about themselves from the factory floor, through the supply chain and all the way to the consumer. This allows the items to maintain information about themselves and the context in which they exist, enabling information access and updates as they move through their lifecycle from the factory through the supply chain, to the consumer and beyond.
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